
Why Freetide Creative?
Backed by 10+ years of experience — I help brands
ride the wave of creativity with purpose and power.

Hi, I'm Ally
I'm Ally - an award winning creative strategist, storyteller, photographer and social media expert with over a decade of experience within the corporate and small business world.
From managing fast-moving crisis comms to building long-term content strategies that connect, I’ve seen the digital landscape from every angle. My goal is to help you grow engaged communities, create scroll-stopping content, and navigate the ever-changing world of online marketing with ease and intention.
I believe in smart, strategic storytelling. Because brands that connect deeply, grow sustainably.

Our Story
Freetide Creative was born during a time of change in my own life — a period of shifting tides. At the start of a new year, I set an intention: to create more freedom in my life and career. After navigating both the low and high tides of life, the idea of Freetide Creative was sparked.
Naming a business was no easy task. It took many iterations and blending ideas before the perfect fit emerged. Here's what it means:
Free: I wanted to give my clients the freedom to focus on what matters most by offloading a crucial part of their marketing — the creative, strategic work that drives growth.
Tide: Life and business are always in flux, with both high and low tides. But, like the ocean, we always rise. The tide is a reminder that we can weather the storm and rise to new heights.
Creative: At the heart of it all is creativity. Great content and storytelling are what build lasting connections and meaningful brands.
Freetide Creative is a reflection of a simple intention: to help brands rise with the current of creativity and strategy. Through this journey, I’ve created a space where both brands and my own creativity can thrive.
